“Rebranding a business is never easy…which is why I consider myself so fortunate to have had the experts at Rank Media on my side! After taking the time to understand my vision for the SpaMedica website, they created a gorgeous, interactive platform that delivers clear information about my team’s wide range of cosmetic surgeries and procedures. With its coherent content and modern design, the website is everything I wanted, and more.” – Dr. Stephen Mulholland, Founder of SpaMedica
The Challenge
SpaMedica, a leading cosmetic surgery center in Toronto, is the brainchild of Dr. Stephen Mulholland, an internationally acclaimed plastic surgeon. Renowned as one of Canada’s premier surgical facilities, SpaMedica sought to elevate its brand to reflect its elite status.
That’s where we came in.
SpaMedica reached out to Rank Media for a complete rebrand and website modernization aimed at boosting lead conversions, site performance, and SEO ranking.
We delved deep into SpaMedica’s unique voice and style to craft a brand identity that now serves as a guide for all future marketing efforts. This included designing new logos, selecting modern typography, striking graphics, and developing cohesive colour palettes and imagery. Our goal was to establish a consistent and compelling brand voice and visual identity that truly represents SpaMedica’s elite status in the cosmetic surgery field.
Our comprehensive SEO strategy for SpaMedica delivered remarkable results, showcasing significant improvements across key metrics. By focusing on enhancing expertise, authoritativeness, and trust, we were able to drive substantial growth in both traffic and lead generation. Throughout our partnership, we have seen the monthly traffic value skyrocket by approximately 3,635%. We’re not kidding.